As technology grows, the need to find specific information in a considerable amount of data becomes more and more critical. The task of finding what we need is not an easy one, and it’s made even harder by the fact that search criteria are becoming more and more complex: we may only want results from…
Domain authority is one of the most important metrics you can track for your website. It measures how well your website performs on search engine results pages (SERPs). A high domain authority means that your website is more likely to rank high in SERPs, and a low domain authority means that you will have a…
Digital marketing is a term that has been thrown around a lot in the past few years. But what does it mean? And more importantly, what does it involve? Digital marketing strategy is the process of planning and executing a digital marketing campaign. It includes creating a plan, setting goals, and strategizing how to achieve…
The digital world has become an integral part of our lives. We all use mobile apps websites like Facebook and Twitter to stay connected with the world. It is now becoming prevalent for startups and big companies alike to launch their website because it has become a necessity rather than a luxury. Websites give brands…
If you have a website, then you’ve probably heard the term “canonical URL.” But what is it, and why do you need to know about it? SEO is important for every website, and canonical URLs play a vital role in ensuring that your website is not penalized by search engines like Google and Bing. Canonical…
We often liken search engine optimization (SEO) to a fight. For your site to rank higher, you have to outsmart your competitors. But as with most fights, there are rules. The first rule about SEO is that Google’s algorithm is a black box. It’s more of a black warehouse the size of a skyscraper, filled…
Linking is one of the most critical factors in website ranking. The higher and more relevant the quality of incoming links, the higher a website ranks. Search engines like Google use anchor text as one of the most important ranking factors for websites. Anchor text is the clickable highlighted or underlined word/phrase that appears as…
If you are a business owner, then you have probably heard of Amazon Affiliate. But what is it, exactly? Amazon Affiliate is a program that allows you to earn commission on products sold by Amazon.com. It is a great way to promote products and generate revenue for your business. In this blog post, we will…
Images are one of the most integral parts of web design. They are used to convey information, break up large blocks of text, and create stunning displays that can engage visitors. Accompanying these images, however, should also be alt text, which provides an additional benefit to users who cannot view them. Alt Text is used…
There are many ways to make money online, but affiliate marketing is the easiest. Affiliate marketing is where you promote other people’s products and services on your website or blog or via email marketing and earn a commission if someone buys that product/service due to your recommendation. Putting advertisements on your site can be very…